What is rank-and-rent?
Rank-and-rent means we own and maintain a local website, get it showing in search results, and rent the enquiries it generates to one local business.
For you, it works like having your own lead-generating site without paying to build it or waiting months for it to rank. If a patch stops suiting you, you simply stop renting it.
Compared with other lead sources
Shared lead sites
Same lead sold to 3–5 trades. You race on price.
Paid ads
Pay per click whether or not they call. Needs constant management.
A rented patch
One business per patch, enquiries routed to you, a predictable monthly arrangement.